If you want to ensure maximum
customer satisfaction through your help desk, it is essential to ensure that
you have the correct service level agreements. With an appropriate service
level agreement, you can always provide unlimited services to your clients.
This guide provides all the
information you need to know about help desk service level agreements. If you
do not have a clear understanding of help desk service level agreements or hope
to provide a better solution through your service level agreements, it is
recommended that you pay special attention to the points described here.
What Is A Service Level Agreement?
First, let's understand what a
service level agreement is. A service level agreement can be easily defined as
a signed commitment between a service provider and a customer or client. The
Terms of Service mentioned in the Service Level Agreement may include general
requirements and specific terms that may determine certain aspects of the
service provided. They include responsibility, availability and quality. Both
you and the buyer accept these aspects of the service so that you can proceed
smoothly. Therefore, it is identified as a basic benchmark that both parties
can examine to ensure that agreed services are delivered.
Service level agreements can be
divided into two main categories: customer-based service level agreements and
service-based service level agreements. In both types of service level
agreements, the service provider agrees to provide the customer with the exact
service as agreed. Otherwise, the service provider will have to pay.
For call centers, telephony
reference points are often added to service center contracts. One of the most
common is the total number of calls received that were answered within a
defined period of time. In general, the industry maintains the 80/20 rule. This
means that more than 80% of the calls received will be answered in 20 seconds.
Based on this, it is also
essential to identify other important aspects, such as average response speed
and dropout rates. The overall average response rate is 28 seconds. On the
other hand, the average dropout rate in the world is approximately 5% to 8%.
The service level agreement clearly defines that these criteria must be met.
If you are a service provider, it
is important to ensure that these criteria are met when providing the service.
It will help if you are rational at all times. You should not commit to service
levels without the proper infrastructure, staff, technology, and
infrastructure. This leads to disappointed clients.
If you do not meet the criteria
agreed in the service level agreement, you must reimburse your customer. Or you
could even lose your client's entire business if you violate the contract. This
can lead to large financial losses.
You should always investigate
when signing a service level agreement. Then you will have a clear
understanding of the bandwidth of your call center. Next, you should consider
the appropriate service level agreements that your team can provide. It's best to
consider the worst case scenario when defining your SLA. This takes a long
time. You should also follow a trial and error approach or consult an expert.
The time, effort, and money spent on this are worth the positive benefits you
can receive in the long run.
How Do I Create A Winning Service Level Agreement?
Now you know the basics of
service level agreements. With that in mind, you also need to understand how
you can create good service level agreements.
First, you need to make sure you
manage all expectations when a particular SLA occurs. If you can't provide a
particular service to your customers, don't promise when creating the SLA.
Ignoring this fact is likely to have many long-term negative consequences.
Industry standards, such as the
80/20 rule, should also be reviewed when defining service level agreements.
Then provide the right service through your call center to achieve the expected
call volume. To stay current with the services you have agreed to, you must
conduct an ongoing investigation. You should also focus on analysis and
testing. It's helpful to keep all of these things in mind when creating a
service level agreement to avoid the hassle.
The next thing to do when
creating a service level agreement is to identify priorities. Each company that
uses call centers has its own goals. Therefore, you should consider your goals
before moving on and defining your SLAs. Most companies, especially, tend to
pay special attention to customer satisfaction. On the other hand, you can also
focus on reducing the churn rate. You must ensure that the service level
agreements you define are in a position to make a significant contribution to
positive long-term business progress.
You should also consider your
customers when defining their service level agreements. He runs a business and
knows that achieving his business goals is essential. However, you must also
take the appropriate steps to balance customer satisfaction. Otherwise, you
will not be able to survive in the industry for a long time.
You can refer to the following
questions to see how they work instead of creating a winning service level
agreement.
1-How do you prioritize you
2-How many seconds does the
abandonment rate tend to increase while customers wait in line?
3-Does the increase in the
abandonment rate negatively affect your business?
Once you find the answers to
these questions, I think it is an easy task to create an effective service
level agreement.
Last but not least, you should
consult the contact center. Human resources play an important role here. They
will move your call center forward. Therefore, you should ask yourself if you
have enough agents to deploy in your call center to meet demand. You must also
pay attention to your workload in order to productively manage your assigned
responsibilities.
It will help if you never ignore
those who work hard behind the promises. They can contribute significantly to
the level of service you provide.
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